APPLE AND SAMSUNGmight have avoided their high-profile court case, as it has been revealed that the Iphone maker tried to strike a licensing deal with Samsung in 2010.
According to Allthingsd, Apple offered to license its design patents to its arch-rival Samsung, asking for $30 per smartphone and $40 per tablet. The cappuccino company was also willing to give Samsung a 20 per cent discount if it would cross-license its standards essential mobile technology patent portfolio to Apple.
Otherwise, Apple has offered pennies to license Samsung's mobile technology patents."Samsung chose to embrace and imitate Apple's iPhone archetype," Apple said in a presentation to Samsung dated October 2010.
"Apple would have preferred that Samsung request a license to do this in advance. Because Samsung is a strategic supplier to Apple, we are prepared to offer a royalty-bearing license for this category of device."

Of course, clearly these negotiations didn't work out, as the two companies are now embroiled in the biggest patent infringement court case of all time. Apple is claiming that by not licensing its patents, Samsung is "slavishly copying" its Iphone and Ipad devices and is seeking £2.5bn in damages.
Samsung, on the other hand, is arguing that Apple is trying to stop competition in the market, saying that it can't claim merely a 'black rectangle' as a design patent.
The court case between Samsung and Apple is expected to continue until the end of Augus.
This article comes from:http://www.theinquirer.net/inquirer/news/2198265/apple-offered-samsung-a-licensing-deal-at-usd30-per-smartphone
According to Allthingsd, Apple offered to license its design patents to its arch-rival Samsung, asking for $30 per smartphone and $40 per tablet. The cappuccino company was also willing to give Samsung a 20 per cent discount if it would cross-license its standards essential mobile technology patent portfolio to Apple.
Otherwise, Apple has offered pennies to license Samsung's mobile technology patents."Samsung chose to embrace and imitate Apple's iPhone archetype," Apple said in a presentation to Samsung dated October 2010.
"Apple would have preferred that Samsung request a license to do this in advance. Because Samsung is a strategic supplier to Apple, we are prepared to offer a royalty-bearing license for this category of device."
Of course, clearly these negotiations didn't work out, as the two companies are now embroiled in the biggest patent infringement court case of all time. Apple is claiming that by not licensing its patents, Samsung is "slavishly copying" its Iphone and Ipad devices and is seeking £2.5bn in damages.
Samsung, on the other hand, is arguing that Apple is trying to stop competition in the market, saying that it can't claim merely a 'black rectangle' as a design patent.
The court case between Samsung and Apple is expected to continue until the end of Augus.
This article comes from:http://www.theinquirer.net/inquirer/news/2198265/apple-offered-samsung-a-licensing-deal-at-usd30-per-smartphone
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